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by Jen Leigh on September 18, 2020

How To Use HR Analytics

As one of the more disruptive emergent technologies, data analytics for human capital management has led to changes in organizational and marketing methodologies across all industries. By taking advantage of the insights provided by the technology, business owners and enterprise executives can increase revenues, make more-informed decisions and efficiently manage human resources (HR) activities. Here is how you should utilize HR analytics, using modern, cloud-based HR solutions

HR Analytics Allow for Smarter HR Management

The development of big data and workforce analytics gives HR personnel a new way to support their organization better through smarter cloud-based HR management. With HR analytics and big data, organizations will find it much easier to find and hire the right candidates. The data-driven insights provided by HR analytics solutions help remove personal bias from the hiring process and allow recruiters to identify applicants that align with the organization's objectives.

Your employees are your company's most valuable, intangible asset. HR departments should use all the tools at their disposal to improve and optimize every step of the hiring and management process. Here are some of the benefits of using big data and HR analytics for smarter HR management.

Using HR Analytics & Big Data in Hiring

Understanding how to hire the right candidate, one who fits in with the team, has the required skill sets to execute the job's responsibilities and has a work ethic that matches the organization's overall culture, can be very difficult. Such employees' values need to be in sync with those of their teammates, management, and the organization. Identifying such talent is no easy task, however.

Big data analytics collates and analyzes data from diverse sources such as personality test results, social media profiles, recommendation letters, and CVs to develop professional and personal profiles that will help recruiters determine whether a particular candidate is a good fit.

To put it simply, using HR technology to hire and retain top talent is your best tool in building your all-star team of employees. 

HR Solution

Using HR Analytics to Improve Employee Performance & Productivity

Data analytics solutions are the tool of choice for savvy HR professionals who want to boost performance and productivity in the workforce. HR Analytics can help keep an eye on the correct key performance indicators (KPIs) and monitor team and individual progress to determine performance levels. Monitoring performance measurements and KPIs daily will help identify issues long before they become detrimental to the organization's activities and objectives.

Also, big data analytics can help enterprises prevent seasonal gaps by developing personnel fluctuation models. That helps HR personnel schedule extra staff (when necessary) to prevent reduced levels of productivity, employee burnout and customer dissatisfaction because of disappointing service.

Using HR Analytics to Improve Employee Retention

Replacing top talent in any organization comes with significant HR costs. Industry estimates show that the total cost of finding suitable replacements for top-performing employees can cost twice as much as the person's annual salary, making it one of HR's most costly activities. As such, it's essential that personnel take proactive steps to reduce the turnover rate, including these key areas for retaining employees.

While there are many ways to improve employee retention, HR analytics can help identify issues, challenges and behavioral factors that cause employees to leave an organization. When such red flags are detected, management should take suitable and timely action to prevent top talent from leaving, or at least commence recruitment activities to reduce the impact of the void from talent loss.

Using HR Analytics to Improve Employee Engagement

More often than not, HR's impact on employee engagement can be astronomical. Considering management's role in maintaining employee engagement, it is important to leverage HR analytics to keep employees happy and engaged. 

While employee engagement surveys are a great way to gauge workforce engagement levels, big data HR analytics take things a step further. It takes an in-depth look at several factors that influence productivity and engagement levels such as what motivates your employees and why certain ones enjoy their jobs and are more productive than others.

Identifying the preferences and behavioral tendencies of individual employees can help HR personnel create more-effective engagement programs, as well as help management understand different employee age groups and needs

Final Thoughts on HR Analytics

Although the impact of big data is obvious in virtually all industries and use cases, HR personnel may still be skeptical of using HR analytics to fine-tune their activities and enabling smarter HR management.

However, with cloud-based HR analytics, the professionals can determine what drives employee engagement, answer critical questions about how to improve operations, identify key areas for improvement and predict the best candidate fit based on skills, experience and behavior of applicants.

If you are an employer who is struggling to take advantage of HR analytics, or doesn't have the right HR analytics tools in place, then Inflection HR can help. Contact us today, and see how we are already helping countless businesses with their HR analytics and big data. 

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Jen Leigh

Jen Leigh is a Senior Product Specialist with Inflection HR's Cloud Based HR and Workforce Management Solutions. Connect with Jenni and the rest of the Inflection HR Team on Twitter, Facebook, or LinkedIn.